The Micro-Correction Loop (RevOps)
The Missing Step Between Effort and Pipeline Momentum
If you’re a capable RevOps or CRM consultant, you probably don’t have a skill problem. You have a loop problem.
- Client delivery ramps up
- Follow-up gets inconsistent
- Pipeline movement slows
- By Monday, it feels like you’re starting at zero again
Not because you lack discipline. Because effort isn’t carrying forward.
The Default Loop
Most people run:
Action → Outcome → Emotion → Reset
You do the work. Results feel unclear or slow. Emotion kicks in. You reset. Nothing compounds.
The Builder Loop
Operators run:
Action → Outcome → Micro-Correction → Adjust → Repeat
Micro-Correction is the missing step.
What Micro-Correction Means
After each rep, write two lines:
Result: (observable)
Next time I will: (one change only)
Not a retrospective. Not a planning session. Two lines that keep the loop closed.
Implementation Sprawl (RevOps Edition)
Implementation Sprawl happens when every good idea becomes: more tools, more builds, more “almost finished” work.
In RevOps, it looks like:
- Follow-up systems half-installed
- CRM cleanup that never finishes
- Pipeline rules that exist only in your head
- Delivery thrash under client load
Sprawl feels productive. It isn’t.
The Minimum Viable Closed Loop
A loop is closed when a stranger can:
- Understand the offer
- Take the next step
- Receive follow-up
- Know what happens next
Without manual rescue.
One Change Only
If you change five things at once, you don’t learn. You rebuild instead of correcting.
One change only turns effort into data. Data into momentum.
Start Here
If you want the two-page install:
The RevOps Toolkit includes:
- A diagnostic scorecard
- A momentum map
- The Micro-Correction Loop
Comment TOOLKIT on LinkedIn and I’ll send the Scorecard + Momentum Map (PDF).
Want the 2-page install?
Get the RevOps Toolkit (Scorecard + Momentum Map) so delivery spikes stop resetting follow-up.